Building Consumer Experiences That Learn, Adapt, and Delight

In a market where consumer expectations evolve faster than ever, AI-powered B2C products are no longer a luxury—they’re essential. At Generative Products, we design and develop intelligent consumer applications that don’t just serve users—they anticipate their needs, personalize experiences, and build lasting engagement.

From first-click to repeat usage, our AI-first product approach blends data-driven intelligence with intuitive design. Whether you’re launching a net-new product or evolving an existing experience, we help you turn technology into tangible user value—at scale.

Our Approach

Every B2C product we build is rooted in a deep understanding of three fundamentals:

• Human behavior (what users want and how they interact)
• Data dynamics (what patterns, signals, and feedback loops exist)
• Intelligence infrastructure (how to deploy AI to make experiences smarter over time)

We leverage this to craft scalable, generative solutions that are not only functionally robust but also emotionally resonant.

Selected Product Spotlights

🏡 Housing AI – Credit-Powered Rent Payments
We helped power India’s leading rent payment platform with AI features that personalize user journeys, detect fraud in real-time, and optimize credit card-led transactions. From managing rent, brokerage, and deposits to offering financial insights—Housing AI transforms a necessary utility into a seamless financial experience.

🎤 Interview Buddy – Career Readiness Reimagined
With Interview Buddy, we created an AI-enhanced mock interview platform that pairs job seekers with professional interviewers. Users receive personalized feedback, real-time score breakdowns, and actionable insights—powered by NLP and behavioral signal analysis—to improve their performance and confidence.

What Sets Us Apart

• Generative Thinking from Day 1 – We don’t retrofit AI into B2C products—we architect them for intelligence from the ground up.
• Consumer-First Design – Every interaction is crafted for clarity, utility, and delight.
• Rapid Iteration & Testing – Our lean experimentation mindset ensures faster GTM, stronger product-market fit, and data-backed evolution.
• Responsible AI – We build products that respect user privacy and operate with transparency and control.

Whether you’re a startup redefining a category or an enterprise looking to enter the AI-driven B2C space, we bring the expertise, speed, and vision to help you get there.

Let’s build the next generation of AI-first consumer products—together.